Last updated: May 2026
This Privacy Policy explains how AbroVa ("we", "us", "our") collects, uses, and protects your personal information when you use our website at abrova.com and related services.
1. Information We Collect
Information You Provide
- Email address: when you subscribe to our newsletter or create an account
- Name and contact details: when you submit a contact form or apply as a contributor
- Account credentials: if you register for an admin or contributor account
Information Collected Automatically
- Usage data: pages visited, time on page, referral source, and navigation paths
- Device information: browser type, operating system, screen resolution, and language preferences
- IP address: used for security, analytics, and approximate geographic location
- Cookies and similar technologies: as described in the Cookies section below
2. How We Use Your Information
We use collected information to:
- Deliver and personalize content relevant to your location and interests
- Send newsletters and updates you have opted into
- Analyze website traffic and improve our platform (via Google Analytics 4)
- Ensure website security and prevent abuse (via Cloudflare)
- Respond to your inquiries and support requests
- Comply with legal obligations
3. Third-Party Services
We share data with the following third-party services:
- Google Analytics 4 (GA4): website analytics and audience insights. Google may process data in the US. Google Privacy Policy
- Cloudflare: CDN, DDoS protection, and performance optimization. Cloudflare Privacy Policy
- Google AdSense: we use Google AdSense to display advertisements. Google, as a third-party vendor, uses cookies (including the DoubleClick DART cookie) to serve ads based on your prior visits to this site and other websites. You may opt out of personalized advertising by visiting Google Ads Settings. For more information, see the Google Advertising Privacy Policy
- Affiliate partners: when you click an affiliate link, the partner may collect data under their own privacy policy. We clearly label affiliate links on our site
We do not sell your personal information to any third party.
4. Cookies and Advertising
AbroVa uses the following types of cookies:
- Functional cookies: essential for site operation (session management, preferences)
- Analytics cookies: help us understand how visitors use our site (GA4). These cookies track page views, session duration, and interactions
- Advertising cookies: Google AdSense uses cookies, including the DoubleClick DART cookie, to serve ads based on your browsing history. Third-party advertising vendors may also use cookies to serve ads on our site
DoubleClick DART Cookie
Google, as a third-party vendor, uses the DART cookie to serve ads to visitors based on their visits to abrova.com and other sites on the internet. Users may opt out of the use of the DART cookie by visiting the Google Ad Settings page. Alternatively, users can opt out of third-party vendor cookies by visiting the Network Advertising Initiative opt-out page.
You can manage cookie preferences through your browser settings. Disabling analytics or advertising cookies will not affect your ability to use the site, but personalized ads may be replaced with generic ones.
5. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
Under GDPR (EU/EEA residents)
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
Under CCPA (California residents)
- Right to know what personal information we collect and how it is used
- Right to delete your personal information
- Right to opt out of the sale of personal information (we do not sell data)
- Right to non-discrimination for exercising your rights
To exercise any of these rights, contact us at arin@abrova.com. We will respond within 30 days.
6. Data Retention
We retain personal data only as long as necessary for the purposes described in this policy. Newsletter subscriber data is retained until you unsubscribe. Analytics data is retained for up to 14 months (GA4 default). Account data is retained until account deletion.
7. Data Security
We implement appropriate technical and organizational measures to protect your personal data, including encryption in transit (TLS), access controls, and regular security reviews.
8. Children
AbroVa is not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us and we will delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting a notice on our website. The "Last updated" date at the top reflects the most recent revision.
10. Contact
For privacy-related inquiries, contact us at: arin@abrova.com